Hello! I’m Alicia, a product designer who makes complexity simple for the end user.
Browse my work
Optum
Designed the new AI Marketplace and other internal applications.
Change Healthcare
Marketplace
Designed the first self-service checkout journey for API purchases.
RealSelf
Redesigned an outdated, legacy platform that allowed providers to better control & market their practices.
Designed a suite of reporting features, tools, and customer dashboards. Currently working on a new machine learning tool and can provide more information upon request.
Laserfiche
I improved the customer checkout experience and enticed subscribers with bolder product content.
Candy Club
News Corp
I streamlined two different reporting platforms into a single, cohesive customer experience.
Centerfield Media
I reimagined the high value shipping experiences across mobile and desktop platforms for both internal employees and customers.
UPS Capital
I revamped an outdated, corporate benefits experience for the modern employee.
Let’s UX together.
The best solutions aren’t always the most complex, why not keep it simple, together?
Feel free to reach out to me and schedule a time to say hello.